If you are caught Fifa Coins purchasing coins or promoting coin buying, you will be put on a three-strike system. Your first strike will result in a warning email and a message in game. The second time you do it, though, you will have all of your FIFA points reset as well as your FIFA Ultimate Team status. In other words, you will have to start all over again, without the benefits of your stolen in-game cash. And on your third strike? You will earn yourself a permanent ban from FIFA Online. And by permanent, they really mean permanent. You won’t just be banned from FIFA 15 online, but from all future FIFA games forever. And if you are caught actually selling coins? You will be instantly banned from all EA titles, forever.
Ultimate Team has become something of a miniature economy for EA Sports, and they make a solid profit off of it every year. In-game coins after all need to be purchased legally with real money. So it is to be expected that they will be pretty hardcore about defending their turf.
But that’s not the only reason that measures like this are important. And it’s not the only reason that gamers shouldn’t cheat and buy and sell coins through the black market—or worse, create systems to generate infinite coins for no cost at all. Hacks like these do real damage to the online FIFA economy and harm the experience of other players. Think for a moment what would happen if a player exploited a hack or a bug to generate infinite coins in FIFA 15. What would happen is infinite inflation—and everything in the entire game would suddenly become unaffordable. Things like this have happened in games before, and it can be difficult or impossible to reset an online economy once they do.